Wrights Communications Media Statement
A leading forest free range farm will open today near Tokoroa in South Waikato, pioneering sustainable egg production in New Zealand.
The 139-hectare property is set to become New Zealand’s leading egg production site as it develops over the next five years to ultimately be the home of 320,000 laying hens free ranging in the forest’s 90,000 native and exotic trees with eight laying sheds. The site will produce eggs under the Heyden Farms Free Range brand for egg producer and supplier Better Eggs Limited.
Better Eggs Chief Executive Gareth van der Heyden said the forest free range farm is an agroforestry venture combining forestry and poultry enterprise. The pine, oak, poplar and eucalyptus trees planted on the property will be milled for timber or pulp when they mature. The growing trees will sequester carbon.
“Better Eggs is a New Zealand family-owned business with strong family values. These values are what have led us to innovate a whole new way of poultry farming in New Zealand that will enable the hens to live in a natural environment from which they originated, while producing eggs in a sustainable manner.
“They will be able to roam and scratch on the forest floor in the shade, shelter and safety provided by the trees and the laying sheds are specially designed to give the birds natural light and ample space to roam around in. We are providing the birds with the highest animal welfare and hen enrichment standards. We sought advice from Australia and Europe that enables us to exceed best practice in many facets.”
The farm is highly automated enabling staff on site to spend a greater portion of their time caring for the hens. Eggs are transported from the nesting boxes via conveyor belts to a robot that packs the eggs into trays and pallets which are then collected by trucks for delivery to the existing grading and distribution facility nearby in Lichfield.
The forest free range site will officially be opened by local Member of Parliament Louise Upston who says she is delighted to have such a substantial and innovative business expansion in South Waikato. The opening will be attended by about 100 guests including customers, staff, shareholders, suppliers and South Waikato District representatives. The forest farm will open with 20,000 hens. When fully developed it will employ around 15 people.
“It is fantastic to see this significant investment in our community which will bring new jobs and opportunities to the South Waikato. With this long term investment the van der Heyden family is demonstrating their commitment to our community,” said Ms Upston.
Mr van der Heyden said the land for the forest farm was purchased in early 2018 and the first shed was completed in late 2020. The second shed is scheduled to be completed in 2022 and tree planting for shed three will get underway in September 2021.
Better Eggs is the combination of three proud family-owned poultry farms, Heyden Farms Limited, Henergy Cage-Free Limited and Rasmusen’s Poultry Farm Limited. Henergy pioneered cage-free barn egg production in New Zealand and Rasmusen’s is a fourth-generation family farm founded in 1937. Under the banner of Better Eggs, Heyden Farms is now pioneering free range egg production with this leading forest free range project.
Representatives of each of the original families involved in the business will be on hand to assist with the official opening of the new farm. This includes 89-year-old Justina van der Heyden, Gareth’s grandmother, whose brother and sister-in-law started Heyden Farms in the 1970s.
For more information contact
Alice van der Heyden
Better Eggs
Alice@bettereggs.co.nz
021 628 776
Tim Marshall
Wright Communications
tim@wrightcommunications.co.nz
021 902 850
